Following an initial discovery phase, Stroke Association identified opportunities to improve the effectiveness of support groups during and after the COVID-19 pandemic. The aim now was set to create a digital space where volunteer support group leaders could share resources, experiences and inspiration.
Outlandish collaborated with Stroke Association through a 3 month Development Phase, to explore and deliver an initial concept.
A user-focused process
Our approach featured:
- UX research, incorporating “listening tour” interviews with stroke survivors to assess needs and desires, and internal stakeholders to ensure a concept aligned with long-term strategy.
- Design sprints, working with stroke survivors and exploring user needs and value, the creation of user journeys, and concept generation
- 2x iterations of an interactive prototype (16 screens, mobile focused)
- User testing, 1:1 online sessions with stroke survivor, facilitator, team observation and a post-testing reviews workshop.
A final inspiration piece for the wider Stroke team, evidencing findings and including recommendations for follow-on work such as content gathering tests, accessibility considerations and more.
The Stroke teams reported that the process was a great experience, giving them direction for both the Volunteer Support Group work and the ways in which Stroke approaches innovation projects. It provided a user-centred piece of work which can be used internally to provide clear and communicable vision and direction.
The Stroke teams reported that the process was a great experience, giving them direction for both the Volunteer Support Group work and the ways in which Stroke approaches innovation projects. It provided a user-centred piece of work which can be used internally to provide clear and communicable vision and direction.